Oct 04
What is Pay-Per-Click?
Pay-Per-Click or often called PPC in short is one of the fastest way to get targeted traffic to your website. You will be getting targeted traffic because your link will only be displayed in websites or search engine results that are related to the terms that you chose. Some of the big PPC providers are Google Adwords and Yahoo! Search Marketing.
PPC is where you will be choosing what search terms your site will be displayed. Link to your site will be displayed in websites that use PPC ads and also in search engine results.
It is called Pay-Per-Click because you have to pay everytime your link will be clicked. This is a good option if you have extra money to invest, this will surely increase traffic to your site.
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October 6th, 2009 at 10:22 pm
PPC is a dangerous game. People can lose thousands of dollars and gain nothing in return.
October 6th, 2009 at 10:42 pm
@Carl
I agree, if you are not good at SEO then you should seek an advice from an expert first before trying this strategy.
October 13th, 2009 at 3:28 am
PPC is just the way to loose money, you get hits, more traffic but that won’t converts to the sales.